- WHERE the mind is without fear and the head is held high
- Where knowledge is free
- Where the world has not been broken up into fragments
- By narrow domestic walls
- Where words come out from the depth of truth
- Where tireless striving stretches its arms towards perfection
- Where the clear stream of reason has not lost its way
- Into the dreary desert sand of dead habit
- Where the mind is led forward by thee
- Into ever-widening thought and action
- Into that heaven of freedom, my Father, let my country awake.
Few years back many political stalwarts used to call her names, never thought that this lady from the dingy alleys of Kalighat, dressed in a simple cotton sari and a pair of hawai chappals, would ever be CM with such majority and will become the darling of common Bengalis....but she did so. In 1993,Mamata Banerjee, then a Youth Congress leader, stormed Writers’ Buildings and sat on a dharna in front of the chamber of then CM Jyoti Basu, demanding justice for an alleged rape victim. As she refused to budge, the police caught her by the hair, dragged her out and locked her up.Now in 2011 ,she nailed the same 'Mugal' govt. and become the CM.
Team : I see her triumph not only because of her simplicity,audacity and honesty but because of the team she has chosen in this election as well.She has fine balance of ministers which includes IPS officers,IAS officers judges ,artists and technologists and so I am very much hopeful that now she will live up to the expectations and prove the world again 'what Bengal thinks today. India thinks tomorrow'.I just want to mention some of the key people in her team as well :
- Manish Gupta(Armymen turned IAS, Former Chief Secretary of WB)
- Amit Mitra(DSE educated former secretary general of FICCI)
- Rachpal Singh(Retired IG, joined the party when Didi asked him)
- Sabeer Bhatia and Derek O'Brien(Famous IT guy and quiz master respectively)
- Abhijit Mukherjee(SAIL GM)
- Rabi Ranjan Chattopadhya ( A retired professor)
Process : Another thing which not everybody has noticed - the way TMC has fought the election this time. People like Sabeer Bhatia and Derek O'Brien had made no stones unturned to make sure that Mamta's message reached to common people in most effective manner and she should hit the right note at the right time and at the right place.Comparing the Mamta's election campaign with Obama' campaign is not hyperbolic at all. The only difference I see here is the scale,geography and audience(in WB most of it is rural).Some highlights...
- Advertisements were published on not only on TV,FM channels,mobiles but also on web portals, Facebook. Twitter was used as well for minute to minute feedback and thought exchange.
- Positive Campaigning - Bodla noy, Amra bodol chai', (We don't want revenge, we want change)
- Bengalis are intellectual, emotional, poets, and philosophers but not fighter.Mamta is projected as fighter to these people who loves her fighting spirit.
- Connect at the local level and try to penetrate the feelings with personal touch.
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